For press enquiries or images, please contact:

Mr. Matteo Rado, Sales and Marketing Coordinator

telephone: +44 20 7316 1650
Twitter: @StJamesHotel
Twitter: @SevenParkPlace

Discover St.James's

Discover St.James's

We invite you to take a personal tour of some of St. James’s most quaint and traditional establishments and discover their true history and style. St. James’s Hotel and Club in partnership with local artisans bring guests a truly unique opportunity to explore St. James’s through a specially created walking tour of the area, enjoying the history of some of the most renowned shops in London.   For example you will see the bootmakers at work while visiting John Lobb, ; you will taste some of the finest artisan British cheeses at Paxton & Whitfield; and you will listen to wonderful stories about the Burlington Arcade told by one of the Beadles himself. And to top it up, some promotional offers are included in the package.As Winston Churchill said  “A gentleman buys his hats at Locks, his shoes at Lobbs, ...and his cheese at Paxton & Whitfield”.

 The St. James’s district has long been associated with the best that London has to offer from art to architecture and shoes to shopping. With not just one but two royal palaces nearby it was inevitable that the best artisans in town opened their premises within easy reach of potentially their most influential customers and its reputation for prestige, quality and excellence continues today. St. James’s retains many of the original workshops, where highly skilled craftsmen practise their art for today’s customers, be they sportsmen, celebrities, politicians or guests of St. James’s Hotel and Club. 

 The elegant St. James’s Hotel and Club is perfectly located for exploring St. James’s.  Tucked away in a quiet cul-de-sac it is a few steps to the beginning of the suggested walking tour and provides a welcoming and luxurious oasis of comfort, style and luxury.  The hotel’s informal restaurant, William’s Bar and Bistro, is beautifully decorated and offers classic and contemporary dishes from the kitchen of Michelin-starred Executive Chef William Drabble. Should you wish to dine formally the hotel’s restaurant ‘Seven Park Place’ is a true showcase for Drabble’s cuisine.

Discover St. James’s starts from £395 per room and includes: -

  • An overnight stay in a double room at the St. James’s Hotel and Club, 
  • Delicious Continental Breakfast for two 
  • A 2-course lunch for two in William’s Bar and Bistro served at the end of the tour 
  • A walking guide of the St. James’s area including introductions to: -

James Lock & Co, 6 St. James’s Street, was established in 1676 and quickly become known as the hatters to officers and gentlemen.  They supplied headwear to the military including Admiral Lord Nelson and the Duke of Wellington.  They currently hold two Royal Warrants for His Royal Highness The Duke of Edinburgh and His Royal Highness The Prince of Wales and today supply hats to many celebrities from both film and music industries. Their in house Designer Sylvia Fletcher creates a wide range of Ladies Millinery from couture hats for that special occasion to casual summer and winter designs.

• James Lock & Co offer guests of St. James’s Hotel and Club a personal tour of the premises and 10% discount on purchases over £150.00.

Fox of St. James’s, 19 St. James’s Street, is the oldest cigar shop in the world.  As purveyors of fine specialist cigars they have supplied distinguished customers, including Winston Churchill, for over 200 years. 

• Fox of St. James’s offer guests of St. James’s Hotel and Club a personal tour and history of the premises.

John Lobb, Bootmaker, 9 St. James’s Street, has been described as “the most beautiful shop in the world”.   Founded in 1849, their first royal patron was King Edward VII and have supplied handmade shoes for Enrico Caruso, Groucho Marx, Frank Sinatra, Cole Porter, Joseph Pulitzer and Andrew Carnegie amongst others.  Each customer has their own unique wooden ‘last’ and they still retain those made for Marconi, Duke of Windsor, King George V and Laurence Olivier.  

• John Lobb are delighted to welcome guests of St. James’s Hotel and Club and offer them a personal tour and history of the premises.

Paxton & Whitfield, 93 Jermyn Street, has been supplying exceptional cheese since 1797.  It  provides a wide range of the best cheeses from the UK and Continental Europe, sourced from artisans and matured by experts.

• Paxton & Whitfield is delighted to offer a cheese degustation to guests of the St. James’s Hotel and Club.

 Burlington Arcade, Piccadilly, probably one of the finest shopping arcades in the world.   First opened in 1819 it then boasted 47 leaseholders and patrons included the then Prince of Wales who bought the gold lace necessary for his uniforms.  Today the shops include jewellers, antiques, fine art, cashmere, hairdressers, watches, leather goods, fashion and accessories.  Its custodian the Beadle was first appointed in 1819 to ensure that there was to be “no whistling, singing, playing of musical instruments, running, carrying of large parcels or opening of umbrellas and no prams. 

• Today’s Beadle, dressed in his original livery, is on hand to offer a tour of the arcade and 10% discount in most of the shops of the arcade, to visitors of St. James’s Hotel and Club.

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